EcoHome Supplies — Website Copywriting

Overview

EcoHome needed benefit-driven copy across core pages to clarify positioning and improve product discovery.

What we did

• Planned content for Home, Category intros, About, Sustainability, FAQs
• Wrote product benefit messaging and essential microcopy (shipping/returns)
• Researched keywords and proposed internal links
• Provided tone guidelines for future content

Deliverables

~2,500–3,500 words of web copy, SEO titles/meta, internal link map, style notes.

Outcome

Sharper positioning and easier browsing that supports both conversions and organic search.