Clara Henson — Landing Page Copy for a Writer

Clara Henson landing page copywriting

Client: Clara Henson Writing Studio (Brighton, UK)
Industry: Professional Services
Services: Messaging, Web Copy, On-page SEO
Duration: 1 week

Overview

A non-fiction writer needed a conversion-focused landing page that clearly presented services and captured leads.

What we did

Clarified value proposition, tone and key messages
Wrote hero, services, process, trust, and FAQ sections
Added microcopy for forms and CTAs
Mapped keywords and meta tags

Deliverables

800–1,200 words of refined copy (DOCX/Google Docs), SEO title/description, tone & voice notes.

Outcome

Clear narrative and stronger calls-to-action that support consultations and project enquiries.

Landing page structure visual

Landing page reword visual

Landing page macro visual

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